Rubikon GRAL x Leone – 100 people, 100 pleasures

Rubikon GRAL x Leone – 100 people, 100 pleasures

About this project
Client

Incom Leone

Agency

Rubikon GRAL

Agency representatives

Maja Šest, Denis Pucelj

Year

2025

Producers

Sebastjan Oblak, Sanja Raičević

Director

Luka Štigl

Director of photography

Simon Pintar

Photographer

Andraž Blaznik

Sometimes our job is a real pleasure… like when we get to spend the whole day at the pool and shoot a great commercial at the same time. This time for an amazing Slovenian ice-cream producer, Leone. The slogan of the project was 100 people, 100 pleasures, and it was our pleasure to create an ad that could also be the Slovenian White Lotus. We really tried to showcase their product range diversity, and find all of those products their perfect human counterparts.

100 people, 100 pleasures

01

Series

02

Crew

1st AD: Sanja Raičević / Jr. Producer: Nika Sretenović / 1st AC: Alex Delay / DIT & Editor: Mitja Velkavrh / Grip: Matej Jalšovec / Gaffer: Aleks Vuga / Best Boy: Miha Skrt / Light Technician: Bor Kiswarday / Set Designer: Špela Jelovčan / Set Decorator: Gašper Medved / Food Stylist: Gruša Zorn, Žan Kalan / Makeup & Hair: Tina Urekar / Assistant Makeup: Nataša Castaldi / Wardrobe Stylists: Katarina Šavs, Ana Janc / Production Assistant: Miha Belcijan / Craft Services: Goran Andrejević, Bardo / Casting Agent: Ljubimka Pavasović, Avdicija / Color Grading: Korektif, Jure Teržan / Sound Post-production: Boštjan Grabnar

03

Behind the scenes