Client
Proteini.si
Year
2019
Director
Luka Štigl
Producers
Sebastjan Oblak, Sanja Raičević
Director of Photography
Dominik Istenič
Camera (Dubai/Tokyo ads)
Jan Jenko
A completely in-house web campaign for a well-known sports nutrition brand Proteini.si includes over 14 different ads. We wanted to introduce their products to all athlets, which led us to the idea of finding an ambassador that embodies the world of fitness, sports nutrition, and fun web content. With this series of web ads we therefore made a surprise for the viewers, doctors, plumbers and everyone else – the famous Igor Mikić. The campaign was a big hit and was even shortlisted at the Slovenian advertising festival.
The muscle knows. The muscle does.
Cast
Igor Mikić, Aljaž Tepina, Tomi Matič, Denis Porčič (Chorchyp), Melissa Musič, Gregor Burnik, Gaber Šorn, Matej Krestić, Kaja Kajzer, Klemen Šircelj
Campaign
In-house web campaign includes over 14 individual ads that we produced in four time slots throughout the year. The last series of four ads were even filmed abroad in Dubai, Abu Dhabi, and Tokyo.
Box
Doughnut
Chess
Syrup
Athletes
Judo
Dr. Hans Edelweisser
Plumber
Chorchyp X Proteini.si
The Window cleaner
The Runner
The Tourist
The Desert
Crew
Lighting tehnician – Igor Mlakar, Marko Perne, Uroš Muc, Rok Grdin / MUA – Tjaša Založnik / Edit – Luka Štigl / Color grade – Sebastjan Oblak / Voiceover – Predrag Lalić
