LunaTBWA x Mercator – The Heartfelt Neighborhood

LunaTBWA x Mercator – The Heartfelt Neighborhood

About this project
Client

Mercator

Agency

Luna\TBWA

Agency representatives

Martin Stariha, Urška Cerar, Janez Rakušček, Blaž Žnidarec

Year

2024

Producer

Sebastjan Oblak

Director

Jure Dostal

Director of photography

Sven Pepeonik

Photographer

Primož Korošec (Luna)

One of our 2024 favorites. This beautiful project was done in record time, as we went from preproduction to delivery in just three weeks. Thankful, to have Jure Dostal direct this, and the legendary Slovenian DOP, Sven Pepeonik, bring it to life. During that time period, this commercial really stood out in the ad-block on TV, as it has a sort of lightness together with the warm & charitable message it's trying to convey. We had loads to shoot that day, so we were in an immense hurry, but we believe, this doesn't show anywhere. It just… Works.

Happy holidays!

01

Crew

1st AD: Sanja Raičević / Jr. Producer: Nika Sretenović / Photographer: Primož Korošec / Director of Photography: Sven Pepeonik / 1st AC: Miha Umek / 2nd AC: Žiga Sagadin / DIT & Editor: Janez Stanovnik / Boom Operator: Boštjan Grabnar / Key Grip: Sašo Sladojević / Grip: Matej Jalševec / Gaffer: Jure Volgemut / Best Boy Electric: Aleš Koželj / Light Technician: Igor Mlakar / Set Designer: Lara Stefančič / Set Decorator: Mark Stražišar / Makeup & Hair: Tina Urekar / Wardrobe Stylist: Katarina Šavs / Production Assistant: Aljaž Tepina / Craft Services: Goran Andrejević, Bardo / Casting Agent: Ljubimka Pavasovic, Avdicija / Color Grading: Korektif, Jure Teržan / Sound Post-production: Boštjan Grabnar / BTS: Tomaž Kos

02

Behind the scenes